17 Apr 2020
Infectious disease doctors (IDs) are faced with the immense challenge of treating people with COVID-19, while racing to understand the novel coronavirus.
10 Apr 2020
This is our first installment of Emerging Trends, a series that will share helpful observations about HCP engagement during the current pandemic.
24 Jan 2020
We captured the most important takeaways from JPM 2020 to bring our readers up to speed.
27 Dec 2019
A collection of the year's most popular healthcare marketing stories. If you're a healthcare marketing insider — or want to become one — sign up for Healthcare Marketing Daily!
10 Sep 2019
"The credibility we have with our HCP audiences is a primary driver of the tremendous engagement we see across our publications," says Jess Hill, Director of Marketing.
22 Mar 2019
Echocardiographers are highly-educated, time-starved individuals. And that means they’re particularly discriminating when it comes to clicking on digital content.
15 Mar 2019
Have you established your brand as a trusted and reliable source of information in the HCP community? We thought these five tips might help.
22 Jan 2019
We summed up the most important news from JPM 2019 to bring our readers up to speed.
25 Oct 2018
When I found myself on the receiving end of a physician-referral program for an OTC cold & flu medicine, I experienced firsthand the advantages of influencer marketing.